But but, I don't understand? how could this fail just look at it. Take my money!

But but, I don't understand? how could this fail just look at it. Take my money!

Put the jaguar statue on the hood again. That was cool.

have legendary brand

can't figure out how to market it

Maybe sell it to someone who doesn't have down syndrome.

But how will this help sell cars?
youtu.be/rLtFIrqhfng?si=iwaaVhaFFu3MmTKN

No one in charge can figure out how to make things look good these days.

Nigga, what the fuck.

Turns out advertising to gays is bad for business unless Larry Fink and Blackrock start buying cars

People don't want cars, they need to start building Uber cars, large trunk or back seat like a limo and gullwings.

Jaguar just needs to fuck off completely. It's only popular because of a few cars from the 1960s for fuck's sake. It's been complete and utter shite ever since. Unreliable expensive cars that sometimes look cool.

looks like an MDE sketch

Did they seriously tried advertising to gay negroes by showcasing a pink electric piece of shit and using negro language?

These marques would flourish in the hands of people who actually gave a shit.

who the fuck thought letting the car troon out was a good idea?

British people can't even run their own country. How could they run a car company?

Seriously, its just a blob with sharp lines today and massive weird shape grills. Its like being in the 1980's unibody decade. Complete fucking trash. Ima just swap my v6 4.0 to a CummingsR2.8 Turbo Diesel and call it a fucking day on my Tacoma.

Looks like a giant dildo.
Don’t pakis own jaguar?

it's not a boulder! It's a rock!

They don't even have to be British at this point. I don't even know how I see Aston Martins or McLarens still being made. Who is making them? Arabs?

Because women/shitskins are forced into every aspect of the design process for everything these days

to which part of the demographics was this even suposed to be targeted at? Do the homos really have a large presence in the car market or was this just a social engineering tool

Why are there so many Anon Babble threads on Anon Babble lately?

the car design looks great, not my color but in black or silver or gold it would look neat.

Would not accept a handjob from any of those.
youtu.be/XzyNPoI17rE

looks like somebody's first attempt at making a supercar in automation: the car company tycoon game

is the game any good?

this is political buddy

I think it's more people trying to change what people think "good" looks like. Notice they use ugly people here and the whole theme is about not conforming to standards. Standards of beauty are their enemy.

Don't doubt the expectation/desirability of a fucking grille

Lmao I remember the twitter thread when they announced the rebrand. It was like 1000 comments of people saying it looks like ass and the jaguar twitter account replying with cryptic smug condescending bullshit

Behold the new _____ product

pulls curtain to reveal literal dogshit

"This looks like shit"
This is the future. You will see.

Rebrand failure

Picrel was 1/3 the price of a ferrari while offering better performance, build quality and reliability. It isn't hard. No Jaguar customer is interested in an EV, they want a V12 or supercharged V8 engine.

thats fucking infuriating to read I hope the whole company burns to the fucking ground

Ah the Saints Row "haters gonna hate" strategy. An excellent choice.

It's even worse than I remembered 120k comments lol their social media guy earned his pay that day

The arrogance is staggering
Said pic was also one of the most beautiful cars they ever made. I wish they'd bring it back

Picrel was 1/3 the price of a ferrari while offering better performance

Bull fuckin shit homie

That account is basically a redditor on overdrive.

I don't think I've ever seen a faggot car youtuber, or known a fag that's into cars. It was so stupid. I love that they did this.

I don't know how they thought the 60 year old 1%er but not 0.1%er that is their core audience really gives a shit about being trans and racially inclusive or whatever.

The '98 XJ-8, bro.

jaguar

looks like a hippo

This is taste.

I’m actually less harsh on this than most people. Everyone likes the old jaguar designs but absolutely nobody was buying them.

Also I kinda like the new car design, the ad was really stupid though

While jaguars are over engineered shit, this car is so insanely well designed. How do you fuck it up this hard?

Surely all the RuPaul's drag race fans will come swarming to defend our product. Any second now ...

Gay 20 something liberals with 180k in student loan debt and $15 an hour part time jobs are an untapped market for luxury cars.

Or better yet, do what Lamborghini do, which is essentially nothing.

the people who buy our cars don't watch television

Based sponge Bob enjoyer

Asian girl in the middle would get it brutally hard though

Do the homos really have a large presence in the car market

We live in a post-capitalist economy where a company's value isn't based on sales numbers or revenue, but instead things like speculation and hype and ESG scores.
In the financial world, for many years it was a meme that millennial and younger generations were all woke and cared so much about lefty social issues like the environment and LGBT that it would have a significant effect on their purchasing decisions, and therefore companies that pandered to those lefty social issues would do better than those that did not.
This lead to the rise of things like ESG scores, where companies were evaluated based on how much they pandered to social issues, and social impact investing.
And there was somewhat of a correlation between higher ESG scores and higher stock prices. But this wasn't because consumers actually cared that much about lefty social issues, it was because large institutional investors invested more in companies with higher ESG scores and that investment pushed the share prices up and it became a self-fulfilling prophecy.
However, in the real world people were more likely to be annoyed by all of the woke pandering than to choose to buy a car from a company because woke. There was more and more backlash and things like the Bud Lite boycott. Most non-retarded companies saw how things were going and realized they probably should ease up on the wokeness, but apparently Jaguar didn't get the memo and decided to double down on it.

Sam Hyde directed this didn't he

Yeah lol these are the same people who think you're some wealthy vampire or parasite if you have so much as $100k.
Actually heard a communist I worked with saying their insane tax hikes should kick in at 6 figures, lol.

its a sonic movie situation where they were pretending to be retarded, when they come out with their new classy roadster thing everybody will suddenly be interested

Jaguar was pure class. Now, a joke.

It's common knowledge about the E-Type. It was less than half the price of all competition at the time, be it Ferrari, Porsche or Aston Martin. The car was a unibody construction (other than the rear suspension subframe) making it lighter than ladder frame competition. It also had independent front and rear suspension including disc brakes. The rear suspension unit design gave the car adaptive camber when cornering, unheard of at the time. Rack and pinion steering. All this leads to industry-wide changes to try and catch up.

does it come in black?

For me, it's the XJ-C two door coupe.

come for a shag in my Jag, baby!

They could have literally just put this model out with updates for like 15 years. Instead they made the jag look like every other car. Every fucking car is the same now. A new honda civic and a new dodge charger are nearly indistinguishable.

The exact reaction from every red-blooded American.

Car companies are retarded. It's almost universally agreed that cars from the 1950-70s are the most aesthetically pleasing. "Futuristic" cars are ugly and gay.

Classic. So smooth. Jaunty but a caution. For the see you in Monaco crowd. Tasty.

All these people are so deep in their hug boxes they are legitimately confused. They have no concept that they are in a bubble within a bubble within a bubble within a bubble of society. They think the whole bubble they see is all there really is. Most of the world doesn't give a fuck one easy or another about trans, gays, etc... yes, they are people, let them be, but when people defend lgbtq+, that community seems to think it means the whole world wants to eat ass and chop their dicks off just like them, in reality we are all disgusted but like whatever, you do you . It's a shame because it's a nice looking vehicle and could have really hit a legit rebranding away from old wealthy Jewish women.

How does one of the worlds premier car brands shit their brand and history down the toilet this fucking hard. Someone has to be deliberately sabotaging it, there is no one on earth that has this little self awareness.

JLR makes so much money off of Land Rover even Harry’s Garage has talked about it and their statement saying they dont care about how much money it costs, they said they will just keep re launching until it works.

To add onto this, just last week they recorded their best profit numbers in a decade, and 15% up YoY. And they stopped producing Jags last summer, that numbers is all Land Rover. Closest an automaker gets to printing money

I'm not the biggest fan of the logo and motif but the design is neat and credit for trying something new. Real brass in a car interior is interesting to see.

Everyone is saying "oh jaguar should put V8s in everything and stick to conservative design and go back to their roots" ... thats what they've been doing for a decade and its failed spectacularly, the xj and f-type were some of the best conventionally designed cars in a while, with fantastic power plants and good dynamics.

Not gonna get a Faguar.

How do you fuck it up this hard?

It's mostly due to increasing strict laws in the EU and USA relating to impact and pedestrian safety, plus stricter environmental regulations.
That's why basically all new cars sold today have a tall, flat front bumper and high hood, to minimize injuries when you hit a pedestrian. This continues into a high beltline along the side and the slit bunker looking windows, to make space for more side impact protection in the door.
The need for increasing aerodynamic efficiency to increase MPG leads to most cars being jelly-bean shaped, because thats the most efficient shape for high hood and beltline.
Then, to try and distinguish their car from all of the other high beltline jelly beans, designers will try to add aesthetic details and features, which often end up looking contrived and retarded.

Finally… to prove my point, unlike you armchair analyst poor fags I actually own a Jaguar

They made the ambiguously gay duo cock car.

Art and design was taken over by women and shitskins, they gate kept all creative white males from this industry. It their own faggot fault.

Jaguar is an Indian company. Who would buy a luxury Indian car? That's crazy.

Faguar

lol
looks fagtastic!

calls things faggy

lives in a former prison colony

Lol… lmao even

They could have literally just put this model out with updates for like 15 years.

They did. They produced that generation of XJ from 1986-2003, 17 years.

this
the whole point of owning a jag is that you can show off the fucking dope hood ornament

when this shit first trended I watched it with no context and thought it was some highend fashion brand advert for like balenciaga or some shit, not a fucking car ad

Wow my kia looks like a fine german audi compared to a fucking jag Holy kek, the average beam.ng enjoyer could make a better vehicle.

Why would the investors invest in higher esg companies? Do they generate that much of a profit

Wasn't the whole point of buying a car like this so people WOULDN'T doubt your sexuality as a virile male?

That is a thing of beauty, Twitter should be commended

Aren't Jags one of the foreign marks infamous for having to go to the shop frequently? Whatever the car guy term for that is

That strategy only works when you have a brand people regard as prestigious in its own right. Jaguar does not.

there is no one on earth that has this little self awareness.

I thought so too, until a big chink company started selling cheap trucks here witha LARGE LETTERING on the back that said "Chana" (which is our most offensive term for CUNT). How nobody told them is beyond me. These cars were produced and sold over here and drove around the streets.

Hey that looks a lot like my car!

Some of Irish alcoholic prisoners were drunk enough to fuck abbos. That is how modern Australians came to existence.

Bud Light: the Auto Company

They'll probably just do what bud light did and just hire Shane Gillis to shill for Jaguar. It didn't work for Bud Light and it won't work for Jaguar

Jaguar logo on screen

Smash cut to Shane sitting on a couch walking football

"Damn dude did you see that black guy tackle that other guy? He must have a big dick. Way bigger than mine since it's tiny and white"

Jaguar car appears on screen

"Damn dude, look at that beauty. And it's got room for me and my girlfriend and our bull too? Dude, I'm getting a Jag"

Jaguar logo on screen again with flowing cursive text below that reads "Jaguar, built for little white dicks"

I forgot all about this. It really goes to show that, in addition to being woke, cringey, and terrible, this was also so BORING. This gross shemale crap was everywhere you looked for so long that it became completely forgettable. You laugh about it for a few days and then you forget you ever saw it.

It looks like a giant pink dildo

Someone has to be deliberately sabotaging it

Correct, it was the advertising company. This is what they do, who do you think works there?

make an ad to get everyone talking

it works

just like Bud Light

heh

street shitters own it

can't expect those brown retards to do anything right

Althought spelt different

Bullshit. I wasn't used much in print, obviously, and online by retards they wrote "xana". But that's illiteracy. "Chana" is short for "bichana" which literally means pussy (as in the cat). But nobody calls cats pussies anymore since this word is what it is. Eveybody that's semi-literate knows that.

looks like the bat mobile, very nice. would get it in red.

bat mobile

red

Based and westpilled.

looks better than any tesla model. youre just biased because its pink and you get the chud spazm over it.

regular tesla cars look fine... they just look weird because they had no grill

wait a minute... are you saying this was their real ad? i thought someone made a parody

But but, I don't understand? how could this fail just look at it. Take my money!

They advertised for their intended customers
But I am not a minority LGBTQ+
I am just a straight White guy

I was there and shitposted myself to see what smug horseshit they'd respond with. I can't believe I can't get a fucking job paying above 25k a year and these aggressive cocksuckers fought tooth and nail to get an interview and fuck up an entire company's image. I hate this gay earth so much it's unreal

this looks like a parody of the left wing made by someone on the right wing

This looks demonic in nature no cap

That car looks like something my girlfriend would shave her cooch with.

the kikes decided to ship off production to chinkland
quality has gone down ever since

It makes more sense when you consider that some jeet must have signed off on this

Properly villainous

The car design is very cool, but the color and faggy new logo aren't

This
Also, I want the upright Mercedes' star back. Why did they even flatten it?

That was literally the entire point of Jaguars, can't believe they got rid of it