American tourists are pulling back from visiting Canada this summer, as political tensions, tariffs and shifting public sentiment seem to cool cross-border travel.
The slowdown is notable given the role U.S. tourists play in Canada’s travel economy. Americans accounted for nearly 79 per cent of international visits to Canada in the third quarter of last year, spending $6.6 billion in that period alone, according to Statistics Canada. But in recent months, travel patterns have shifted. U.S. resident trips to Canada dropped in early 2025, marking the first year-over-year declines since 2021.
“We want everybody who comes to Ottawa to you’re welcome. We did notice some visitors are a little bit hesitant to tell us where they’re from when we ask and as soon as they tell us, we’re there from, that they’re from the United States. We always say welcome. They are great neighbours, and we want them to visit Canada.”
And in Quebec, Tourism Eastern Townships is leading a new bilingual ad campaign aimed at reassuring and welcoming American vacationers. The effort, timed to launch just before the peak summer season, features scenic views and warm messaging designed to counter any hesitation south of the border.
Hey retards, maybe you shouldn't have booed our anthem then. Ever thought of that?